A vital part of your online media empire is your social pages. Facebook, Twitter, Google Plus – whatever networks you have chosen to amass a following on, these pages are huge assets to your business when used properly.
We’re all told as beginning bloggers that we need to start social pages for our blogs. We’re told to share links to our content and other people’s content on our pages. We’re told that we can also use our pages to make money. However, beyond that, we’re left out in the dark, wandering aimlessly as we not only try to build a following, but keep our following engaged with our posts.
This has unfortunately but understandably led to some pretty bad behavior, and the majority of people have failed to realize where the real power behind social media lies. [Read more…]