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It’s finally happened.
For years, I have been preaching here how dangerous it is to become reliant on one company.
Why it’s dangerous to rely on one platform to send you traffic, or one website to sell your products and services.
This mistake can be so costly, it can shut entire companies down overnight – leaving you with nothing to build back from. It’s incredibly scary.
Two weeks before writing this post, I logged into Twitter to discover that my account had been suspended. I received no email regarding the suspension, and was not told what rule I supposedly broke that led to my suspension.
In fact, I only found out when I went to tweet (as usual) to my 21,000 followers, only to be greeted with this wonderful message:
Ouch. [Read more…]