Making Money

June 19, 2019 by James McAllister 1 Comment

5 Steps To Building A Better Connection With Your Following

Note: Listen to this post instead using the audio player below, and consider subscribing on your favorite podcast player!

It doesn’t take a large following to make a large amount of money.

There are people with 200 loyal readers doing better than those receiving 200,000 visitors / month.

Heck, we recently learned about an Instagram star with 2.6 million followers that couldn’t sell even 36 t-shirts. Not even one unit per 72,000 followers.

What gives? What’s the difference between the person with 200 followers that makes a full-time living, and the Instagram “influencer” that couldn’t sell even one shirt per 72,000 followers?

It’s simple – it comes down to truly understanding your audience, and using that to build a real, meaningful connection with them.

In this article, let’s go over how you can build a better connection with your following, foster further engagement, and of course – make more money from your existing audience!

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May 13, 2019 by James McAllister 6 Comments

8 Online Course Selling Mistakes That Are Killing Conversions

Note: Listen to this post instead using the audio player below, and consider subscribing on your favorite podcast player!

You’re not making anywhere near the level of course sales that you could be.

It doesn’t matter if you have the cheapest price point, or the largest number of lectures.

It doesn’t matter if you’ve hired a professional copywriter, and paid them tens of thousands of dollars to build your landing pages.

It doesn’t even matter that you have the absolute best course on the market right now.

You’re not making anywhere near the level of course sales that you could be.

And that’s okay. But I want to help you change that.

When you’ve put so much time and energy into creating an awesome product, it’s natural to want to get it into the hands of as many people as possible. However, almost all course creators make some common mistakes that severely hinder their ability to acquire new students.

In this article, let’s look over these mistakes in more detail, and discuss practical strategies you can use to begin increasing your sales right away.

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April 15, 2019 by James McAllister 2 Comments

You’re Not Done – Improving Your Info Products Long After Release

Note: Listen to this post instead using the audio player below, and consider subscribing on your favorite podcast player!

There are a lot of beautiful things about digital products, that physical products simply can’t compete with.

Instant distribution, for one. There’s no need to deal with picking and packing, shipping and returns. You can put it up for sale, and it’s available for consumption instantly.

Ease of creation is huge as well – there’s no need to deal with foreign factories, import laws, and ordering thousands of units at a time to meet factory minimums.

This is why digital products are so popular for bloggers, vloggers, and other content creators online. The risks are low, and upsides are very high.

However, perhaps one of the greatest benefits that digital products have is the fact that they can continuously updated over time. They never have to be truly complete, and always have room to be improved. Because of this, it’s possible to start out with something very small, and have it blossom into something truly amazing over time.

In this article, we’ll go over more about why you need to be updating your products, and how to do so in a way that continues stacking on value for your customers. [Read more…]