If you’re like most bloggers, you did not start out with a product of your own.

You didn’t operate like a normal business. You didn’t sell anything to a potential customer. You relied on other income streams like advertising revenue, or promoting other people’s products as an affiliate. All of your income came from a third-party rather than from the customer themselves.

I was this way too – for many years in fact. And I’ll be honest with you, there’s nothing wrong with that.

But let’s be real here – money often comes much easier when you are on the other side of the coin. When you create a product, and let everyone else do the hard work of marketing it for you. After all, it’s not like you lose anything – they only get paid when you get paid. Profit all around.

This is the exact strategy I’ve used to take my digital product sales to the next level. Let me explain.