Email Marketing Archives - James McAllister Online

January 26, 2015 by James McAllister 42 Comments

25 Guaranteed Ways To Increase Your Email Opt-Ins

If you’re not building your email list, you’re an idiot.

For most bloggers, the real money isn’t made through your blog. It’s made by promoting products to those who have opted-in to your newsletter. Therefore, your main goal should be to get people onto your email list and into your sales funnel.

However, this is easier said than done. Convincing readers to part with their email is harder than ever before and you’ve really got to go above and beyond your competitors if you want to win your visitor’s emails.

Here are 25 guaranteed ways to increase email opt-ins from your blog. [Read more…]

January 13, 2015 by James McAllister 12 Comments

Your Blog Is NOT A Business

Today I’m going to be completely honest with you, because it’s something many people need to hear.

I don’t care how much your blog is making or who told this to you (even if it was me), your blog is not a business. Not at all. So quit calling it one!

[Read more…]

January 5, 2015 by James McAllister 13 Comments

Should You Use Email Pop-Ups? Do Pop-ups Actually Work?

Some of you are going to hate me for this.

You’ll think I’ve really screwed up.

You’ll think I’ve finally crossed over to the dark side.

But what actually happened was I finally put a real pop-up on my site. Yes, you read that right. I added a big giant box that pops up in your face and encourages you to sign up for my email newsletter.

And doing so was one of the best decisions I’ve made in a while. I know it’s a controversial subject, so let’s decide. Should you actually use pop-up forms? [Read more…]

October 20, 2014 by James McAllister 1 Comment

How $15 Could’ve Saved Me From Losing Thousands

Every marketer has made mistakes. You’ve made mistakes, and I’ve made mistakes. Some of us try to hide it and pretend we’re perfect at everything we do. I’m not that type of person. I don’t hide my mistakes – I embrace them.

Those on my email list know all about my mistakes, including this one. Often, I get to hear their mistakes as well. Together, we learn. We become better. We make progress, and avoid making the same mistakes over again.

Today, I want to share with you one of the biggest mistakes I ever made. A mistake many others are bound to repeat if they are not prepared to avoid it. A mistake that may end up costing you thousands and thousands of dollars as it did for me. [Read more…]