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One of the most effective ways to develop quality videos or presentations, is to utilize screen recording software.

You’ve likely seen this being used many times before. Video creators will record their screens to help showcase what they’re talking about, walk you through a tutorial, or explain things more quickly.

But how do they actually achieve this?

There is a large variety of screen recording software on the market today, with a diverse set of additional features.

In this article, I will break down what I’ve found to be the top solutions – both the paid premium options, as well as free screen recording software for those just looking to try it out.

Because the majority of us are using Windows, I will focus primarily on Windows software. However, I will also mention whether or not the software also supports Mac or Linux as I cover them.

Let’s get into it!

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Although Instagram Stories have been around for a while now, the vast majority of marketers are not utilizing them to their full potential.

Even those posting story updates regularly have no real strategy for their Instagram stories, and they’re paying the price because of it.

Stories have the power to build connection with your following that your main feed never could, and if you learn to tap into their power, it’s possible to do very well – even without a large following!

In this article, I want to share 7 Instagram story content ideas to consider trying out. If you can implement even one of these into your business going forward, you’ll find that creating engaging content regularly becomes much easier!

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If there’s one microphone that you’ve likely seen used by your favorite content creators, it’s the Shure SM7B.

Seriously, this thing is everywhere.

It’s not only the microphone of choice for famous personalities like Joe Rogan or Gary Vaynerchuk – this all-around beast of a microphone is used for everything from radio, to live music, to professional voice over recordings.

In this review, I’m going to delve deep into this microphone, highlighting all of its benefits and drawbacks. Because while it may be one of the best microphones for podcasting and overall content creation, there are a few situations where a different microphone may make more sense.

Let’s get to it!

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Regardless of where your company is at now, there are certain things you can do that will aid you in taking it to the next level.

One of those things is hiring a business coach or mentor.

Hiring a business mentor offers benefits that you could never get from a course, book, or class. Regardless of whether you’re running a multi-million dollar corporation or you’re just starting out, the right business coach can help you bring out the best in both yourself and your company.

Because the benefits are so diverse and so powerful, I wanted to dedicate an article to covering these benefits in detail. This way, you can decide whether or not the fees involved with hiring a business mentor are worth it for your business.

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One of the most disheartening problems that entrepreneurs face is slow progress.

The feeling that you’re giving it all, sacrificing so much, and working an unhealthy number of hours – only to discover that you really haven’t seem to have gone that far.

This is discouraging and hard to swallow, even for the most confident of entrepreneurs. Slow business growth can crush our motivation, and cause us to wonder whether it’s even worth continuing to push on. Why try so hard if ultimately, it doesn’t seem to be amounting to anything?

For better or for worse, this is a common problem that many entrepreneurs experience at one point or another, which means there’s been a lot of discussion on how to get past this mental hurdle.

If you’re about to have a breakdown because your company’s progress seems slow, don’t worry. In this article, I’ll cover my best advice.

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One of the easiest ways to differentiate your business from others in your industry is to make customer service a priority.

Every business likes to think that they have good customer service, but there is an enormous difference between good customer service, and truly exceptional customer service. And your customers can clearly tell the difference.

Fortunately, crafting an exceptional customer service strategy is not all that difficult. The simple fact that you even care enough to read an article like this one shows that you’re likely to do well with the information I’m about to share with you.

There are a number of customer service principles that help buyers at all stages of the sales cycle feel valued and cared for. In this article, I intend to cover each one of these in detail.

Without further ado, here are the 7 pillars of exceptional customer service, and some information on how to implement them into your business.

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