Articles

  • Social Media: The 6 Stages Every Future Customer Must Go Through (To Actually Make Money)

    Social media is great for building a following, but the biggest mistake entrepreneurs make is stopping its power there. It’s nice to see your following growing, and receive likes on all of your posts. It truly is. However, likes won’t pay your bills, and a following won’t do much for your business if it can’t…

  • One-Off Courses Vs. Membership Sites – What’s Best For Your Info Product?

    When it comes to selling digital products – especially courses, there are a few routes you can take. On one-hand, you can release your course as a one-off payment. The customer purchases it, and they have access to it forever. On the other hand, there has been a rise in membership sites / subscription services…

  • Amazon Affiliate Program – Pros, Cons, And FAQ

    The Amazon Affiliate Program (also known as Amazon Associates) is something that every affiliate marketer should have in their arsenal – but it is not without its fault. Amazon is the world’s largest online retailer, and offers just about any physical good that you’d want to promote. While it’s not the ideal choice in every…

  • Q&A: Why Am I Receiving Poor Conversion Rates With Amazon’s Affiliate Program?

    If you’ve been sending a lot of traffic to Amazon landing pages, but you’re not earning many commissions, this can be incredibly frustrating. We all know that increased traffic numbers are supposed to correlate directly with a higher number of sales. Unfortunately, this doesn’t always paint a full picture. Other than simply traffic numbers, there is a…

  • The 7 Pillars Of Exceptional Customer Service

    One of the easiest ways to differentiate your business from others in your industry is to make customer service a priority. Every business likes to think that they have good customer service, but there is an enormous difference between good customer service, and truly exceptional customer service. And your customers can clearly tell the difference. Fortunately, crafting…

  • 7 Powerful Reasons To Implement Live Chat On Your Sales Pages

    One of the quickest ways to improve your website’s conversion rate and increase your sales is to implement live chat. Live chat may be the most effective way to offer customer support – both pre-sale and post-sale, in today’s day and age. It’s far quicker to communicate than email, and allows you to accomplish so…

  • Repeat After Me: I Will Never Compete On Price

    What makes your company unique? Why do people buy from you? In business, you can typically offer two of these three things, if you work hard: A high quality product or service. An impressive overall shopping experience, with great customer service all around. A low price. However, you can not realistically offer all three of…

  • You’re Not Done – Improving Your Info Products Long After Release

    There are a lot of beautiful things about digital products, that physical products simply can’t compete with. Instant distribution, for one. There’s no need to deal with picking and packing, shipping and returns. You can put it up for sale, and it’s available for consumption instantly. Ease of creation is huge as well – there’s…

  • 5 Digital Products You Can Create This Week, To Skyrocket Online Earnings

    It’s a well-known fact that creating your own product is one of the greatest ways to make money from your website, YouTube channel, or podcast. You build something you already know your audience is interested in, and offer it for sale. More so than any other product you’ve promoted before, buyers pull out their credit…

  • The Definitive Guide To Establishing Trust, Before The Sale

    When you’re just starting out online, getting initial sales can be tough. You don’t have the data you need to optimize your sales pages. Even worse, that data seems so far out of reach because you’re hardly making any sales. Listen – your product may be a great value, it may eventually go on to…