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During times of uncertainty, it’s common for business owners to begin to panic.

Revenue begins to drop, deals fall through, and the expectations you had for your company in the upcoming months are suddenly put into jeopardy.

It’s a scary time, and many entrepreneurs handle it so poorly, that they suffer permanent damage as a result – if they manage to stay in business at all.

However, it certainly doesn’t have to be this way.

Recessions are an inevitably, but they do not always have to be considered scary news. In fact, more so than anything, recessions can provide business owners with opportunities.

While businesses are falling left and right, you have the capability to grow through the next recession – capitalizing on the poor decisions of your competitors.

However it takes a well thought out, well executed strategy in order to work.

In this article, I’d like to share with you 5 steps you must take if you want to thrive during the next recession, and share some advice on how to begin implementing your strategy today.

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One of the most disheartening problems that entrepreneurs face is slow progress.

The feeling that you’re giving it all, sacrificing so much, and working an unhealthy number of hours – only to discover that you really haven’t seem to have gone that far.

This is discouraging and hard to swallow, even for the most confident of entrepreneurs. Slow business growth can crush our motivation, and cause us to wonder whether it’s even worth continuing to push on. Why try so hard if ultimately, it doesn’t seem to be amounting to anything?

For better or for worse, this is a common problem that many entrepreneurs experience at one point or another, which means there’s been a lot of discussion on how to get past this mental hurdle.

If you’re about to have a breakdown because your company’s progress seems slow, don’t worry. In this article, I’ll cover my best advice.

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Starting a business is tough. Starting it without a strong support network in place? Even harder.

It’s natural to feel that friends and family are supposed to be our biggest supporters – the ones believing in us when nobody else will. That they should back us up on whatever we set our minds and hearts to, because they love and care for us. Unfortunately, with any major life change, this isn’t always the case.

It can be incredibly demoralizing when we reveal our entrepreneurial intentions to those closest to us, and they ultimately shut us down. For many aspiring entrepreneurs, it can cause them to withdrawal from their idea completely, shelving it off into the back of their minds forever.

For your sake and for your family’s sake, do not let that be the case.

This painful hardship can be overcome, and in fact, you may even be able to turn it into an advantage.

Let’s look at what to do when your friends or family do not support your business.

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The world has changed a lot in the last 10 years.

Technology has evolved, and so has the way that we spend our time. For the majority of people today, the way we spend our day-to-day lives (at least, outside of work) is quite a bit different than they were in the very recent past.

As our daily habits and actions change, so has the way we purchase products and services.

Companies who have been in business for decades or longer are falling left and right, primarily for one core reason:

They fail to adapt with the changing world.

10 years ago, it was possible to make a killing online with only a simple WordPress blog. If your content was good enough, people would take the time to stay updated and read each and every post you published, almost religiously.

If your goal is to achieve massive levels of success online, unfortunately this is no longer possible for most people.

If you want to really form a connection with people, you have to go beyond your own site – publishing content for many platforms, rather than just one.

Let’s look over this a little bit more deeply, and discuss some strategies you can utilize to build a larger, more engaged audience far more easily creating a strategy that will still be relevant throughout the 2020’s.

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When content marketing is done right, it can be one of the most powerful marketing channels available.

Good content marketing can offer a return that far exceeds most other marketing spend, both in the short and the long-term.

Content has the power to drive visibility and awareness to your brand years after its initial publication, and continue making money for you around the clock.

After all, each piece of content can act as an entrance door for your brand, making consumers aware of what you have to offer and naturally moving them closer and closer to a sale.

The potential is insane.

The real power of content marketing however, comes when you can begin utilizing these benefits at scale – releasing more and more content that all works together in a system, each piece building each other up.

By developing a framework that fosters this long-term growth, you ensure that each piece of content that you release continues to build up your brand. Permanently.

In this article, let’s go over how you can create a content marketing strategy that continues to work for you, and build your brand over the long-term. These strategies aren’t specific to any one platform. They’ll work whether you’re utilizing blogging, YouTube, podcasting, social media, something else entirely, or a combination of all of these.

Let’s get to it!

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We live in a beautiful time for entrepreneurship.

The internet has leveled the playing field, and makes it easy for just about anyone to compete in a global marketplace, even without a very large budget. It is even possible to start an online business with no money whatsoever!

However, although it’s possible to start an online business for free, it certainly becomes much easier if you have a little bit of money to work with.

I was one of those people that started from nearly nothing – I remember having to beg my grandmother for $20 to buy web hosting and a domain name. I was only 14 at the time, and had no real income source to work with.

Today, my brands have sold hundreds of thousands of units, and I’ve worked with entrepreneurs around the globe to help them achieve a similar level of success.

Do not let your lack of money stop you from pursuing entrepreneurship – I promise you that it can be done without a large budget. However, if you do, there’s certainly opportunities to build success more quickly.

In this article, I will recommend my best purchases based on your starting budget. This article will be aimed towards people who want to start online businesses – either eCommerce shops (selling physical or digital goods to customers), affiliate marketers, or other content-based entrepreneurs (such as bloggers, YouTubers, and podcasters.)

Let’s get into it!

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